Blurbs Logo

Comparison Klaviyo vs. Freshworks Email Marketing (ESP) Vendor Comparison

Klaviyo and Freshworks are Clientelling and CRM vendors.

klaviyo.com
Klaviyo Integrating marketing channels for B2C brands They have no reported specialities.

freshworks.com
Freshworks AI-powered customer and IT service management solutions They have no reported specialities.

Klaviyo or Freshworks?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

klaviyo.com
Full Blurb

Klaviyo

"Integrating marketing channels for B2C brands"
.
Klaviyo enables marketers to streamline communication through email, SMS, and more. It provides real-time personalization and analytics for a broader understanding of customer interactions. By linking various data points, Klaviyo ensures a unified view of each customer, allowing brands to enhance their engagement strategies and drive growth.

Key Features & Benefits

Unified Customer Data
Klaviyo claims that its unified customer data platform consolidates tech stacks, accelerating time to value by unifying, transforming, and activating data in new ways.
AI-Powered Automation
Klaviyo claims that its AI capabilities allow for automated writing of SMS and email campaigns, segments, and responses to reviews, enabling smarter and more efficient marketing.
Cross-Channel Integration
Klaviyo claims that its platform seamlessly connects with customers across email, SMS, mobile push, reviews, and web forms, providing a cohesive omnichannel experience.
freshworks.com
Full Blurb

Freshworks

"AI-powered customer and IT service management solutions"
.
Freshworks provides straightforward AI-driven tools to manage customer and IT services efficiently. These tools cut through typical service delivery complexities, freeing up marketers to focus on strategic initiatives rather than operational headaches. It’s about simplifying tasks, improving responsiveness, and maximizing resources with automation.

Key Features & Benefits

Effortless customer support
Freshworks claims that Freshdesk provides effortless service and support, delighting both customers and agents.
Intuitive, integrated IT management
Freshworks claims that Freshservice offers modern and intuitive IT service management for seamless operations.
AI-powered productivity boost
Freshworks claims that Freddy AI enhances productivity by offering always-on, conversational service solutions.
Compare all Clientelling and CRM Vendors Head-to-Head