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Comparison Textual vs. Atwave Email Marketing (ESP) Vendor Comparison

Textual and Atwave are Email Marketing (ESP) and SMS Marketing vendors.

textual.com
Textual Enables product purchases via text messaging They have no reported specialities.

atwave.com
Atwave Email advertising through targeted publisher lists. They have no reported specialities.

Textual or Atwave?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Textual

"Enables product purchases via text messaging"
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Textual simplifies mobile shopping by letting customers buy products with a single text. Marketers can use it to boost direct-to-consumer revenue with text-to-buy programs, offering instant purchasing on items. The platform integrates with existing systems, enabling seamless reordering and inventory control.

Key Features & Benefits

Friction-free buying experience
Textual claims that customers can purchase products instantly with just a text message, enhancing the buying experience.
High conversion rates
Textual claims that its text-to-buy platform achieves conversion rates between 5% to 20%, far superior to typical email campaigns.
Seamless integration
Textual claims that it easily integrates with platforms like Shopify, Salesforce Commerce Cloud, and Magento to streamline operations.

Atwave

"Email advertising through targeted publisher lists."
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Atwave lets brands use email as a paid media channel. They access large audiences through various publisher email lists. This approach promises higher engagement by using a dedicated email strategy. It's about optimizing the delivery and content to reach target consumers directly via their inboxes.

Key Features & Benefits

Massive reach and targeting
Atwave claims that their platform enables brands to access desired target audiences through extensive email publisher lists.
Higher consumer preference
Atwave claims that email is the preferred communication channel, as 47% of consumers prefer it over other options.
Limitless creative possibilities
Atwave claims that their platform offers unlimited creative landscape with no size, character, or targeting limitations.
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