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Comparison Tubi vs. Viant Connected TV (CTV) Vendor Comparison

Tubi and Viant are Connected TV (CTV) vendors.

tubitv.com
Tubi Stream movies and TV shows for free. They focus on Premium & Contextual Inventory Access and Platform-Owned Media Networks.

viantinc.com
Viant Facilitates omnichannel ad campaigns without third-party cookies They have no reported specialities.

Tubi or Viant?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

tubitv.com
Full Blurb

Tubi

"Stream movies and TV shows for free."
Focused on Premium & Contextual Inventory Access and Platform-Owned Media Networks .
Tubi offers free access to a wide variety of movies and TV shows without subscription fees. Marketers can leverage this platform to reach a broad audience by embedding ads within the content. The wide range of genres provides opportunities for targeted ad placement based on audience preferences.
viantinc.com
Full Blurb

Viant

"Facilitates omnichannel ad campaigns without third-party cookies"
.
Viant uses a people-based DSP to help marketers execute omnichannel ad campaigns across platforms without relying on third-party cookies. Leverage first-party data and engage audiences across emerging channels like CTV and digital out-of-home. Measure everything from a single platform to inform future decisions and refine strategies.

Key Features & Benefits

Technology Driven by People
Viant claims that their digital advertising technology is powered by people, combining cutting-edge technology with human expertise for optimal results.
Pioneering People-Based Advertising
Viant claims to be a pioneer in people-based advertising, providing solutions to move beyond third-party cookies and walled gardens.
Omnichannel Marketing Solutions
Viant claims to offer advanced omnichannel marketing solutions, enabling advertisers to reach target audiences across various channels, including CTV, digital audio, digital out-of-home, and in-game advertising.
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