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Comparison Sovrn vs. Index Exchange Supply Side Platforms (SSP) Vendor Comparison

Sovrn and Index Exchange are Supply Side Platforms (SSP) vendors.

sovrn.com
Sovrn Maximize publisher revenue through diverse ad solutions. They have no reported specialities.

indexexchange.com
Index Exchange Enhances ad tech standards and market efficiency. They have no reported specialities.

Sovrn or Index Exchange?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Sovrn

"Maximize publisher revenue through diverse ad solutions."
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Sovrn helps marketers navigate the chaotic MarTech industry with tools that boost publisher income. Their platform efficiently drives higher advertising value, focuses on engagement data, and simplifies affiliate management. They provide publishers key insights and integrations to stand out and thrive independently.

Key Features & Benefits

Advanced advertising tools
Sovrn claims that its Ad Management platform is a full-stack ad ops software solution to efficiently operate and optimize your programmatic advertising business.
Diverse demand sources
Sovrn claims that its Ad Exchange is an omnichannel pipeline of top-tier advertising demand, offering more than just an SSP.
Comprehensive affiliate solutions
Sovrn claims that its Commerce Unified platform is software to efficiently operate, optimize, and scale your entire commerce business, allowing automation of the entire commerce business.

Index Exchange

"Enhances ad tech standards and market efficiency."
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Index Exchange optimizes ad technology for better market efficiency. It provides a transparent omnichannel marketplace, enhancing trust and reach. Media owners grow revenue while marketers extend their audience on every platform, every screen, utilizing versatile ad formats. Ultimately, it aims to redefine programmatic advertising for a more streamlined future.

Key Features & Benefits

robust data solutions
Index Exchange claims that it stands out through its powerful data management platform and analytics tools, enabling precise audience targeting and campaign insights.
premium inventory access
Index Exchange claims that its marketplace offers unparalleled access to premium inventory across all channels, including streaming TV, video, and display.
cutting-edge ad formats
Index Exchange claims that it is at the forefront of innovation, offering cutting-edge ad formats like Outstream Video and Channels for seamless omnichannel advertising.
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