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Comparison Magnite vs. Index Exchange Supply Side Platforms (SSP) Vendor Comparison

Magnite and Index Exchange are Supply Side Platforms (SSP) vendors.

magnite.com
Magnite Facilitating independent programmatic ad exchanges globally. They have no reported specialities.

indexexchange.com
Index Exchange Enhances ad tech standards and market efficiency. They have no reported specialities.

Magnite or Index Exchange?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Magnite

"Facilitating independent programmatic ad exchanges globally."
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Magnite helps marketers by connecting them with leading media owners. It enhances advertiser engagement across various screens. The platform supports CTV, audio, and more. This ensures flexibility in ad formats. Transparency and control over ad spend are priorities, making it pivotal for marketers seeking precision and wider audience reach.

Key Features & Benefits

Global presence
Magnite claims that with people and infrastructure around the world, they know the nuances of markets and have resources to deliver when needed.
Comprehensive offerings
Magnite claims that whether selling or buying, they've got every format covered - streaming, online video, display, audio, and more.
Trusted partner
Magnite claims that they don't cut corners and your interests, not theirs, drive decision-making when it comes to privacy, brand safety, and transparency.

Index Exchange

"Enhances ad tech standards and market efficiency."
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Index Exchange optimizes ad technology for better market efficiency. It provides a transparent omnichannel marketplace, enhancing trust and reach. Media owners grow revenue while marketers extend their audience on every platform, every screen, utilizing versatile ad formats. Ultimately, it aims to redefine programmatic advertising for a more streamlined future.

Key Features & Benefits

robust data solutions
Index Exchange claims that it stands out through its powerful data management platform and analytics tools, enabling precise audience targeting and campaign insights.
premium inventory access
Index Exchange claims that its marketplace offers unparalleled access to premium inventory across all channels, including streaming TV, video, and display.
cutting-edge ad formats
Index Exchange claims that it is at the forefront of innovation, offering cutting-edge ad formats like Outstream Video and Channels for seamless omnichannel advertising.
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