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Comparison Magnite vs. Pubmatic Supply Side Platforms (SSP) Vendor Comparison

Magnite and Pubmatic are Supply Side Platforms (SSP) vendors.

magnite.com
Magnite Facilitating independent programmatic ad exchanges globally. They have no reported specialities.

pubmatic.com
Pubmatic Streamlining programmatic advertising for buyers and sellers. They focus on Platform-Owned Media Networks.

Magnite or Pubmatic?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

magnite.com
Full Blurb

Magnite

"Facilitating independent programmatic ad exchanges globally."
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Magnite helps marketers by connecting them with leading media owners. It enhances advertiser engagement across various screens. The platform supports CTV, audio, and more. This ensures flexibility in ad formats. Transparency and control over ad spend are priorities, making it pivotal for marketers seeking precision and wider audience reach.

Key Features & Benefits

Global presence
Magnite claims that with people and infrastructure around the world, they know the nuances of markets and have resources to deliver when needed.
Comprehensive offerings
Magnite claims that whether selling or buying, they've got every format covered - streaming, online video, display, audio, and more.
Trusted partner
Magnite claims that they don't cut corners and your interests, not theirs, drive decision-making when it comes to privacy, brand safety, and transparency.
pubmatic.com
Full Blurb

Pubmatic

"Streamlining programmatic advertising for buyers and sellers."
Focused on Platform-Owned Media Networks .
PubMatic helps marketers navigate the chaotic ad tech environment with an integrated, omnichannel platform. It provides transparency, control, and efficiency across media supply chains. By consolidating monetization and customer acquisition tactics, marketers can optimize reach while maintaining cost controls.

Key Features & Benefits

cross-channel capabilities
PubMatic claims that their integrated, omnichannel platform delivers better business outcomes for clients across the open internet.
yield maximization
PubMatic claims that their holistic tech solution for publishers helps maximize yield while providing essential insights.
campaign effectiveness
PubMatic claims their buyer platform built for efficiency and transparency helps get closer to target consumers and maximize campaign ROI.
Compare all Supply Side Platforms (SSP) Vendors Head-to-Head