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Comparison Amazon Advertising vs. Freewheel Retail Media Vendor Comparison

Amazon Advertising and Freewheel are Demand Side Platforms (DSP) vendors.

amazon.com
Amazon Advertising Online platform for varied consumer goods. They focus on Retailer-Hosted Media Networks.

freewheel.com
Freewheel Connect advertisers directly to top streaming video inventory. They have no reported specialities.

Amazon Advertising or Freewheel?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Amazon Advertising

"Online platform for varied consumer goods."
Focused on Retailer-Hosted Media Networks .
Amazon provides an extensive range of consumer products accessible globally through its platform. It simplifies shopping by ensuring product availability and competitive pricing. Features like user reviews and recommended products assist in informed purchasing decisions. Its extensive network allows for quick delivery, ensuring a smooth buying experience for its users.

Freewheel

"Connect advertisers directly to top streaming video inventory."
.
FreeWheel simplifies streaming video advertising by removing intermediaries, allowing more media budget to reach actual placement. They enable direct access to premium inventory from major publishers, helping both media buyers and sellers execute more strategic and cost-effective campaigns.

Key Features & Benefits

Unified platform
FreeWheel claims that its SupplySuite helps sellers maximize revenue and grow their business with ease, offering a unified platform to better monetize inventory.
Programmatic capabilities
FreeWheel claims that its platform offers programmatic capabilities that help buyers and sellers maximize efficiency and impact in the multiscreen ecosystem.
Cross-media campaign management
FreeWheel claims that its Strata platform enables cross-media campaign planning, activation, optimization, and financial management in a single comprehensive system.
Compare all Demand Side Platforms (DSP) Vendors Head-to-Head