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Comparison Unacast vs. Brij In-Store Marketing & Measurement Vendor Comparison

Unacast and Brij are In-Store Marketing & Measurement vendors.

unacast.com
Unacast Offers comprehensive location intelligence and foot traffic data. They have no reported specialities.

brij.it
Brij Captures customer data through digital experiences. They focus on Offline Attribution, QR Codes to Digital Engagement and Offline Attribution.

Unacast or Brij?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Unacast

"Offers comprehensive location intelligence and foot traffic data."
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Unacast provides actionable location data that helps marketers track real-world consumer behavior. It creates detailed audience segments and market insights, enabling targeted advertising and strategic planning. The platform uses machine-learning to turn raw data into clear intelligence, helping marketers navigate complex consumer landscapes effortlessly.

Key Features & Benefits

Vast Location Data Coverage
Unacast claims that it offers comprehensive location data covering millions of commercial points of interest worldwide to provide insights into human mobility patterns and consumer behavior.
Advanced Analytics Capabilities
Unacast claims that its AI-powered location insights platform and machine learning models enable advanced analytics and data visualization for better business decisions.
Privacy-Enhancing Technology
Unacast claims that it employs privacy-enhancing technologies to ensure data privacy and GDPR compliance while providing valuable location intelligence solutions.

Brij

"Captures customer data through digital experiences."
Focused on Offline Attribution, QR Codes to Digital Engagement and Offline Attribution .
Brij helps marketers gather valuable customer data by embedding digital components into physical touchpoints like product packaging and in-store displays. Marketers can create personalized customer journeys with drag-and-drop tools and analytics. The emphasis is on real-time data to better understand shopper behavior across channels.

Key Features & Benefits

Comprehensive data solutions
Brij claims that it provides seamless data capture from various channels, enhancing customer insights and engagement.
AI-powered customer engagement
Brij claims that it boosts retail velocity with AI-driven rebate systems, connecting digital ads to direct purchases.
Innovative QR technology
Brij claims that its designer QR codes transform brand engagement beyond traditional black-and-white codes.
Compare all In-Store Marketing & Measurement Vendors Head-to-Head