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cleartrustmedia.com

Clear Trust Media

"Enhancing brand visibility through DOOH and CTV."

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Nutshell

ClearTrust Media simplifies digital campaigns with advanced out-of-home and streaming solutions. They target specific audiences through tailored strategies, ensuring brand engagement across digital platforms. Their managed services offer flexible, real-time adjustments with detailed analytics, connecting brands to consumers effectively in a noisy digital era.

In Detail
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Clear Trust Media's Website Claims...
A summary of the claims made on Clear Trust Media's website as noticed by our bot, Vinny.
Superior customer engagement tool
ClearTrust Media claims that their customer engagement tool outperforms competitors by providing real-time personalization and insights.
Cutting-edge data analytics
ClearTrust Media claims that their advanced data analytics capabilities offer deeper consumer insights than any other competitor.
Enhanced security measures
ClearTrust Media claims that their security protocols ensure higher data protection compared to industry standards.
Case Studies
Fitness Apparel Brand succeeds with CTM's DOOH Campaign.
The most accurate case study for Clear Trust Media
25%
Growth in online sales
30%
Increase in brand awareness
Situation
Fitness Apparel's Urban Challenge
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Increase visibility among young adults.
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Boost online sales via e-commerce.
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Project an image of trendsetting and functional activewear.
ClearTrust Media (CTM) collaborated with a rising fitness apparel brand aiming to capture the attention of young, fashion-conscious consumers in major metropolitan areas. The brand's objective focused on boosting brand awareness, driving online sales, and projecting a trendsetting image.
Task
Strategic Market Penetration Plan
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Capture young, urban demographic.
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Drive engagement and online sales.
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Strengthen brand identity and recognition.
The fitness apparel brand needed an impactful marketing campaign to penetrate urban areas effectively. They sought to position themselves as the go-to brand for stylish and functional activewear and increase user engagement both on social media and their e-commerce platform.
Action
DOOH Campaign Execution
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Utilize bold, eye-catching visuals.
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Integrate QR codes linking to Instagram.
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Implement real-time optimization for enhanced results.
CTM devised a dynamic digital out-of-home (DOOH) campaign featuring bold visuals with diverse models placed strategically in high-impact locations. The campaign incorporated engaging social media elements using QR codes to drive traffic to the brand's Instagram and shoppable posts. Real-time data-driven optimization ensured continuous performance improvements.
Result
Exceeding Expectations
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30% rise in brand awareness.
→
25% increase in online sales.
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40% boost in social media engagement.
The campaign significantly surpassed expectations, delivering impressive results. Brand awareness among young adults in targeted cities increased by 30%. Online sales grew by 25%, directly linked to the DOOH campaign traffic. Social media engagement saw a 40% rise, with significant growth in brand mentions and website clicks.
Keywords
FITNESS APPAREL
URBAN STYLE
DOOH CAMPAIGN
CLEARTRUST MEDIA
BRAND AWARENESS
E-COMMERCE SALES
SOCIAL MEDIA ENGAGEMENT
10 Operational Details
Who are your typical customers?
Medium businesses
Small businesses
Large businesses
What verticals do your typical customers belong to?
Food & Beverage
Automotive
Consumer Goods
How do you collect and monitor consumers and their data?
Pixels
IP Address
Cookies
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Self-service knowledge base
Dedicated account manager
Live chat
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
Digital Advertising
What is your pricing model?
Pay-per-use
Tiered pricing
Connected TV (CTV) Q & A
Answers provided by Clear Trust Media staff and vetted by Blurbs.
Hey Clear Trust Media...
What inventory sources and streaming platforms do you access?
"We have extensive access to premium CTV and streaming inventory through our proprietary CTV platform, PilotX, as well as integrations with leading SSPs and ad exchanges."
Hey Clear Trust Media...
How do you target audiences? What data sources for targeting?
"We employ a comprehensive, data-driven approach utilizing a mix of first-party, third-party, contextual, and behavioral data to build highly precise audience segments.
including AI targeting, Geolocation and geo-fencing."
Hey Clear Trust Media...
How do you measure performance and offer closed-loop reporting?
"Platforms like LiveRamp, TVSquared, and Samba TV offer advanced cross-device tracking solutions to measure CTV conversions. We do not believe in "grading our own homework" and therefore prefer utilizing impartial third party data providers"
Hey Clear Trust Media...
Do you offer self-service platform, managed service, or both?
"Both"
Hey Clear Trust Media...
How does your platform optimize campaigns in real time?
"Algorithms, AI, and Human systems are utilized"
Hey Clear Trust Media...
What creative formats and dynamic creative optimization do you support?
"Preferred formats include Adobe PSD files,
We do offer DCO."
Hey Clear Trust Media...
How do you handle frequency capping and ad fatigue management?
"Proprietary Algorithms, AI, and Human systems are utilized."
Hey Clear Trust Media...
Do you offer retargeting for viewers who've seen CTV ads?
"We use device graph matching and cross-device tracking to identify users who were exposed to the CTV ads and then retarget them across display, mobile, and additional CTV placements."
Hey Clear Trust Media...
How do you ensure brand safety, fraud prevention, viewability?
"Ads.txt (Authorized Digital Sellers) is a widely accepted standard that helps prevent unauthorized inventory sales, ensuring that ad placements come from verified and legitimate sources. Partnership with DoubleVerify"
Hey Clear Trust Media...
Do you offer A/B testing for creative variations and messaging?
"Yes"
Clear Trust Media
Website
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