"AI-driven in-store audio for smarter ads."
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Updated 3 Days Ago
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3 Advocates
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2 Verified Clients
Nutshell
QSIC helps marketers by automating in-store audio ads with AI. It predicts optimal moments for ad plays and adapts to real-time conditions. Every ad play is tracked for transparency. The platform allows for personalized music and ad campaigns, all managed from a single dashboard.
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Qsic's Website Claims...
A summary of the claims made on Qsic's website as noticed by our bot, Vinny.
AI-Powered Audio Platform
Qsic claims that their AI-powered platform provides enhanced visibility across retail networks, optimizing in-store engagement.
Retail Media Expertise
Qsic claims that their team leads in Retail Media expertise, assisting brands at any stage of their media journey.
End-to-End Audio Solutions
Qsic claims that they offer comprehensive audio solutions, from device deployment to music and messaging delivery.
Case Studies
Improved drive-thru times and employee morale with audio.
6%
Average reduction in drive-thru times
12 SEC
Time saved per drive-thru car
Situation
QSRs Face In-Store Communication Challenges
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Employee turnover and low morale at QSRs
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Excessive customer wait times in drive-thrus
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Need for a solution to improve operations
A prominent Quick Service Restaurant (QSR) was dealing with inefficiencies in their in-store operations and drive-thru process. The challenge included high employee turnover, low staff morale, and dissatisfaction among team members. Additionally, the time customers spent in drive-thru lanes was excessively long, negatively impacting customer satisfaction and overall experience. The QSR sought a solution that could address these issues, improve employee engagement, and enhance the overall efficiency of their services.
Task
Revamp QSR Efficiency and Morale
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Develop strategic audio and tech integration
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Utilize existing gamification and timing data
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Achieve measurable improvements in efficiency
The task was to implement a solution that would optimize the drive-thru experience and improve workforce satisfaction at the QSRs. This required leveraging existing data assets such as drive-thru timing and employee gamification metrics. By doing so, the aim was to enhance the customer experience by reducing wait times and simultaneously creating a more positive work atmosphere for employees. The overarching goal was to turn these improvements into measurable results, enhancing both customer satisfaction and staff retention.
Action
Deployed Qsic's Productivity+ and Audio
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Integrated Qsic audio and Productivity+ solutions
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Absorbed existing QSR data for customization
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Conducted an eight-week trial in two stores
Qsic stepped in with its Productivity+ solution, integrating advanced in-store audio technology with drive-thru timing systems. This involved the strategic use of upbeat and calming music to improve employee morale and customer service productivity. By absorbing the QSR’s existing data, Qsic tailored their approach to create a more engaging work environment, cutting average drive-thru times by leveraging real-time data analytics. The operation was initially trialed in two stores over an eight-week period, showcasing significant improvements.
Result
Enhanced Customer and Employee Satisfaction
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Achieved 6% reduction in drive-thru times
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Observed tenfold increase in employee energy
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Powerful enhancement in customer satisfaction
Over the course of the trial, the QSR saw a remarkable 6% reduction in drive-thru times, translating to an average 12-second saving per customer. Employee reports indicated a tenfold increase in energy and job satisfaction, contributing to improved retention rates. This dual improvement in employee mood and operational efficiency directly enhanced the customer experience and demonstrated the powerful impact of Qsic's in-store audio and Productivity+ solutions. The success of the implementation positions Qsic as a key player in transforming QSR environments.
Keywords
QSR SOLUTIONS
IN-STORE AUDIO
EMPLOYEE MORALE
DRIVE-THRU EFFICIENCY
CUSTOMER SATISFACTION
Retail Media Q & A
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