Hunch
"Automates cross-channel ad creation and deployment."
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Updated 3 Days Ago
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3 Advocates
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2 Verified Clients
Nutshell
Hunch integrates data, creative, and media to streamline ad campaigns across social media platforms. By automating creative production and optimizing ad management, it simplifies the otherwise complex process of running personalized, multi-market campaigns. It's particularly beneficial for marketers looking to scale advertising efforts with minimal manual input.
In Detail
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Hunch's Website Claims...
A summary of the claims made on Hunch's website as noticed by our bot, Vinny.
Faster creative testing
Hunch claims that their AI solutions enable faster creative testing, leading to increased advertising performance and efficiency.
Automated creative production
Hunch claims that their platform automates creative production processes, helping teams scale creative velocity and meet creative demands on autopilot.
Hyper-localized advertising
Hunch claims their platform enables hyper-localized advertising, delivering personalized and relevant offers down to the street level, improving engagement and results.
Case Studies
Automated campaign launches reduced times from days to hours.
45%
45% of marketers say localized ads outperform generic ads.
60%
60% of consumers are more likely to buy products from personalized ads.
1.
Situation
Gorillas, Germany's leading on-demand grocery delivery scale-up, wanted to quicken their advertising process to match their 10-minute delivery promise. They needed to reduce the time taken for campaign launches and also to manage producing and monitoring thousands of creative ads daily.
2.
Task
The primary objective for Gorillas was to overcome the manual workload and delays in asset production and insertion into campaigns. They also needed a more efficient method to track performance metrics, requiring seamless integration with their existing analytics tools.
3.
Action
Gorillas partnered with Hunch to automate their ad creation and campaign launch processes. Hunch developed a complex system to handle asset uploads, creative customization, and campaign automation. Additionally, a creative insights dashboard was set up to centralize and track performance metrics effectively.
4.
Result
With Hunch's solution, Gorillas dramatically reduced their campaign launch times from 5 days to just 2 hours. They successfully launched over 5000 image and video creatives daily, reaching audiences across 8 countries and 400 locations. This efficiency significantly bolstered Gorillas' market presence.
Keywords
CREATIVE AUTOMATION
LOCALIZED ADS
CAMPAIGN EFFICIENCY
AD PERFORMANCE
HUNCH PLATFORM
DYNAMIC CREATIVE
E-COMMERCE ADVERTISING
10 Operational Details
Who are your typical customers?
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Travel & Hospitality
Consumer Goods
How do you collect and monitor consumers and their data?
Behavioral
Cookies
Is your platform CCPA and GDPR compliant?
Only GDPR
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Dedicated account manager
Live chat
Email support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
Digital Advertising
Measurement
Custom APIs & Webhooks
What is your pricing model?
Subscription-based
Performance-based pricing
Creative Management Q & A
Answers provided by Hunch
staff
and
vetted by Blurbs.
Hey Hunch...
What creative formats do you support (static, video, HTML5)?
"1. Static
2. Video
3. Dynamic templates for catalog ads (both image & video)"
2. Video
3. Dynamic templates for catalog ads (both image & video)"
Hey Hunch...
Does your platform offer AI-driven creative generation?
"AI Background Removal seamlessly removes backgrounds from product images. AI Color Discovery extracts dominant and secondary colors from the product. AI Layout Orientation dynamically positions product images based on their format."
Hey Hunch...
Can your CMP dynamically personalize ads based on audience data?
"Yes."
Hey Hunch...
How do you integrate with existing ad stack (Meta, Google, TikTok)?
"Hunch integrates creative and campaign management for Meta & Snapchat, enabling end-to-end campaign execution. For Pinterest and TikTok, Hunch creates enhanced catalogs, where creatives are built in Hunch, while campaign management runs on the native platform."
Hey Hunch...
What automation features do you offer for ad production/scaling?
"- Generate fully configured campaigns from your media plan
- Leverage your data to create seamless workflows
- Automate creative production with Hunch-powered templates
- Apply changes across all campaigns by managing your media plan"
- Leverage your data to create seamless workflows
- Automate creative production with Hunch-powered templates
- Apply changes across all campaigns by managing your media plan"
Hey Hunch...
Do you provide performance analytics and creative insights?
"Yes, we offer custom reports analyzing both ad and product performance."
Hey Hunch...
How does your platform support brand consistency/collaboration?
"Hunch Brand Kit allows customers to upload their fonts, logos, and other brand assets. Customers can review creatives, generate a public link for feedback, and flag assets that need further refinement, ensuring seamless collaboration and brand consistency."
Hey Hunch...
Can you generate multiple creative variations for A/B testing?
"Yes, via creative variation template."
Hey Hunch...
How do you handle privacy compliance and first-party data?
"In specific cases, Hunch provides designated endpoints to customers with predefined keys and authorized access, as per agreed terms."
Hey Hunch...
How do you support omnichannel creative distribution?
"Hunch primarily focuses on social advertising; however, you can export your creatives and use them across other channels."
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