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krateo.ai

Krateo

"Identify, score, activate anonymous website visitors easily."

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Nutshell

Krateo AI streamlines how marketers convert site visitors into prospects. It uncovers who’s browsing, evaluates their interest levels, and seamlessly integrates high-potential leads into marketing workflows. Less guesswork, more engagement. Ideal for modern marketers juggling priorities in an ever-shifting digital landscape.

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Krateo's Website Claims...
A summary of the claims made on Krateo's website as noticed by our bot, Vinny.
Identify anonymous visitors
Krateo AI claims that they can identify up to 25x more anonymous website visitors by email instantly compared to traditional methods.
Match emails with data
Krateo AI claims that they can match emails with 1st party data for privacy compliance and more personalized marketing campaigns.
Analyze audience segments
Krateo AI claims that they can analyze audience segments by site behavior and campaign performance using AI modeling.
Case Studies
Significant engagement and revenue boost using AI targeting
The most accurate case study for Krateo
300%
Increase in revenue
730%
Increase in click-through rates
Situation
Low Engagement and Signups
Only 2,000 email signups from 120,000 visitors
Low open and click-through rates on emails
Challenges in geographic targeting of prospects
A high-end shoe retailer was struggling with ineffective email campaigns, managing only 2,000 email signups out of 120,000 monthly visitors. The company faced low open and click-through rates, had difficulty targeting prospects by location, and thus missed out on potential local customers. Furthermore, a significant number of visitors remained anonymous, failing to convert into identifiable prospects.
Task
Need for Effective Targeting
Identify and increase the number of email leads
Improve engagement in email campaigns
Leverage demographic and location data for targeting
The main task was to increase the prospect base and improve campaign engagement. This required not only identifying more leads but also ensuring that the campaigns were personalized and targeted effectively. The retailer needed a solution that could provide in-depth demographic and location data to create more engaging and successful email campaigns.
Action
Implementing Krateo.ai
Identified over 38,000 emails in 30 days
Utilized detailed demographic and location data
Crafted highly targeted and engaging campaigns
The retailer implemented Krateo.ai's advanced AI and predictive analytics to address the challenges. Within 30 days, the retailer identified over 38,000 emails with detailed demographic and location data. Using this information, highly targeted campaigns were crafted based on the prospect's proximity to stores, significantly enhancing engagement and revenue. Krateo.ai optimized message frequency, updated customer data continuously, and recommended cross-channel marketing strategies.
Result
Dramatic Increase in Metrics
Click-through rates increased by 730%
Revenue grew by 300%
Sustained improvement in engagement and revenue
The implementation of Krateo.ai led to notable improvements. Click-through rates increased by 730%, and revenue grew by 300%. The ability to target prospects by location not only improved engagement but also led to sustained revenue growth. The high-end shoe retailer can expect continued success with ongoing use of Krateo.ai’s adaptive AI, which updates customer data and optimizes marketing strategies continuously.
Keywords
EMAIL SIGNUPS
CLICK-THROUGH RATES
GEOGRAPHIC TARGETING
PREDICTIVE ANALYTICS
AI MARKETING
DEMOGRAPHIC DATA
CAMPAIGN ENGAGEMENT
REVENUE GROWTH
10 Operational Details
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Financial Services
Education
How do you collect and monitor consumers and their data?
Cookies
Javascript
Pixels
Is your platform CCPA and GDPR compliant?
Only CCPA
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Install technology
How do you provide customer service?
Dedicated account manager
Email support
Self-service knowledge base
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
Consumer Messaging
E-Commerce Platforms
Custom APIs & Webhooks
What is your pricing model?
Subscription-based
Tiered pricing
Audience Data & Enhancement Q & A
Answers provided by Krateo staff and vetted by Blurbs.
Hey Krateo...
What audience data types do you provide (behavioral, intent, etc.)?
"We provide behavioral, location-based, intent, and inferred psychographic data based on audience performance after re-engagement."
Hey Krateo...
How do you collect/enrich audience data? What sources?
"Our data is all sourced from first-party data."
Hey Krateo...
Can you integrate with our MarTech stack (CDP, DMP, CRM)?
"We have existing integrations with several email and social media platforms. Our roadmap has CDP, CRM, ad platforms as a focus for 2025."
Hey Krateo...
Do you offer real-time audience insights? Data refresh frequency?
"Our data does offer near-real time audience insights and is refreshed every three hours."
Hey Krateo...
How does your platform enhance first-party data and identity?
"Krateo.ai enhances first-party data and identity resolution with AI-driven analytics, unifying interactions across CRM, web, email, and offline channels."
Hey Krateo...
Do you provide predictive analytics and lookalike audiences?
"Yes, Krateo.ai provides predictive analytics, AI modeling, and lookalike audience generation."
Hey Krateo...
How does your data support media activation (programmatic, CTV)?
"Krateo.ai powers media activation across programmatic, CTV, social, and retail media with enriched first-party data, AI-driven segmentation, and predictive analytics."
Hey Krateo...
How do you measure audience quality (uplift, match rates)?
"Krateo.ai measures audience quality and performance using uplift studies, match rates, and incrementality testing."
Hey Krateo...
Can you provide closed-loop measurement for audience impact?
"Yes, Krateo.ai provides closed-loop measurement to track how enriched audiences impact conversions and sales."
Hey Krateo...
What is your pricing model (subscription, usage, CPM)?
"Krateo.ai offers a tiered subscription model."