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"Verify identities using first-party customer data"

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Nutshell

SheerID enables marketers to verify customer identities using extensive authoritative data sources. This lets them gather first-party data and personalize offers. The platform enriches CRM systems and fosters customer loyalty by offering protected, exclusive deals tailored to verified audiences. It’s a way to truly understand and engage your audience.

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SheerID's Website Claims...
A summary of the claims made on SheerID's website as noticed by our bot, Vinny.
better customer data control
SheerID claims that they allow brands to own all verified customer data, providing a direct customer relationship.
seamless community verification
SheerID claims that their platform can instantly verify identity attributes for global communities like students and military.
high return on investment
SheerID claims a 337% ROI with less than a 6-month payback time, enhancing profitability and service efficiency.
Case Studies
SheerID helped ASICS effectively verify and engage consumers.
The most accurate case study for SheerID
2x
Higher conversion rate
45%
Increase in targeted engagement
Situation
ASICS Faced Growth Challenges
ASICS needed a targeted marketing approach.
Difficulty in reaching specific audiences was evident.
Desired personalized engagement to boost conversions.
ASICS, a global leader in the sportswear industry, faced challenges in effectively engaging with their target consumer group of students, teachers, and healthcare professionals. Their existing digital marketing strategies weren't achieving the desired reach and personalization necessary to capture the attention of these specific audiences. Effective identification and verification of these groups were crucial to developing customized marketing campaigns that would drive engagement and conversion rates.
Task
Implement Effective Verification Solution
Search for a seamless verification partner.
Ensure eligible recipients for promotions.
Minimize user friction for increased engagement.
ASICS aimed to enhance their marketing effectiveness by implementing a solution that could accurately verify and engage their target consumer groups. The task involved identifying a partner that could provide a seamless verification process, ensuring that only eligible individuals received special promotions. This solution needed to integrate smoothly with their existing digital platforms, offering minimal friction for users while maximizing engagement possibilities.
Action
SheerID Provided Verification Tech
Partnered with SheerID for verification solutions.
Real-time eligibility verification was implemented.
Seamless technology integration with ASICS's platforms.
ASICS partnered with SheerID to deploy a digital verification platform that allowed them to verify the eligibility of students, teachers, and healthcare professionals in real-time. SheerID's technology easily integrated with ASICS's digital infrastructure, providing a frictionless experience for consumers. This implementation enabled ASICS to effectively target their marketing campaigns to the intended audience, providing exclusive offers and better-aligned marketing content.
Result
Increased Engagement and Conversions
Significant boost in marketing efficiency.
Higher conversion rates from targeted campaigns.
Improved customer satisfaction and brand loyalty.
The integration of SheerID's verification platform led to substantial improvements in ASICS's marketing efforts. ASICS saw a notable increase in engagement rates and conversions due to more accurately targeted campaigns. The solution provided by SheerID allowed ASICS to tailor their marketing efforts precisely, giving eligible consumers personalized offers and experiences that resonated well, leading to higher loyalty and customer satisfaction.
Keywords
DIGITAL VERIFICATION
TARGETED MARKETING
CUSTOMER ENGAGEMENT
SPORTSWEAR
ASICS
SHEERID
CONSUMER TARGETING
Audience Data & Enhancement Q & A
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