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Comparison Basis vs. Adlook Demand Side Platforms (DSP) Vendor Comparison

Basis and Adlook are Demand Side Platforms (DSP) vendors.

basis.com
Basis Automates digital advertising processes for efficiency gains. They have no reported specialities.

adlook.com
Adlook Connect brands with audiences through impactful ads. They focus on Omnichannel.

Basis or Adlook?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Basis

"Automates digital advertising processes for efficiency gains."
.
Basis Technologies streamlines digital ad campaigns by uniting teams and automating workflows. It connects disparate systems, simplifies billing, and integrates various ad channels into a single platform. Users see increased productivity, reduced manual steps, and faster media operations, all essential for today's complex advertising landscape.
10 Operational Details
Who are your typical customers?
Enterprises
Large businesses
Medium businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Technology & Software
Healthcare & Life Sciences
How do you collect and monitor consumers and their data?
Cookies
API
Behavioral
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Dedicated account manager
Live chat
Email support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Brand Awareness
What integrations do you offer?
CDPs
Digital Advertising
Measurement
What is your pricing model?
Performance-based pricing

Key Features & Benefits

Increased Productivity
Basis Technologies claims that its platform increases workforce productivity by 30% by reducing time, steps, and errors.
End-to-End Automation
Basis Technologies claims that its platform automates the entire digital advertising process from planning to measurement.
Centralized Collaboration
Basis Technologies claims that its centralized system enhances collaboration by connecting teams, vendors, and documents.

Adlook

"Connect brands with audiences through impactful ads."
Focused on Omnichannel .
Adlook uses advanced digital ads to link brands and consumers in the privacy-focused digital age. They employ deep learning to craft ads that meet specific goals without the traditional cookie reliance. By focusing on brand safety, customizable ad formats, and deep insights, Adlook provides marketers with a toolkit to succeed in an evolving landscape.

Key Features & Benefits

Up to 47% higher completion
Adlook claims that their video ads have up to 47% higher video completion rates compared to competitors.
100% cookieless targeting solution
Adlook claims that their targeting approach is 100% cookieless, allowing brands to reach audiences without reliance on cookies.
Advanced Deep Learning Utilization
Adlook claims that their Deep Learning models outperform traditional machine learning by 50%, elevating ad effectiveness.
Compare all Demand Side Platforms (DSP) Vendors Head-to-Head