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Comparison Lob vs. Modern Postcard Direct Mail & Print Marketing Vendor Comparison

Lob and Modern Postcard are Direct Mail & Print Marketing vendors.

lob.com
Lob Automates personalized direct mail at scale. They focus on Mail Service Provider and Mail Analytics and Measurement.

modernpostcard.com
Modern Postcard Implements targeted direct mail marketing strategies. They have no reported specialities.

Lob or Modern Postcard?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Lob

"Automates personalized direct mail at scale."
Focused on Mail Service Provider and Mail Analytics and Measurement .
Lob helps marketers send targeted direct mail campaigns seamlessly. The platform integrates with existing digital tools, automates mail processes, and manages printing logistics. Analytics track performance and optimize campaigns. This reduces manual tasks, allowing marketers to focus on strategic growth, blending digital marketing ease with direct mail impact.

Key Features & Benefits

Unmatched personalization + scalability
Lob claims that they offer unmatched personalization and scalability for direct mail campaigns — all in one intuitive platform.
Award-winning API + integrations
Lob claims their award-winning API and integrations allow seamless connection with existing digital tools for automated, personalized direct mail.
Advanced analytics + optimization
Lob claims their advanced analytics and real-time insights help demonstrate the value of direct mail and optimize future campaigns.

Modern Postcard

"Implements targeted direct mail marketing strategies."
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Modern Postcard helps marketers cut through digital clutter with targeted direct mail. They combine data analysis with print marketing, creating customized campaigns that reach specific audiences. Digital and mail services are integrated for increased reach. It's about using tangible mail with digital tracking to build effective marketing strategies.

Key Features & Benefits

personalized service with consultants
Modern Postcard claims that their personalized direct marketing service with dedicated consultants helps tailor custom solutions for your business.
data-driven audience targeting
Modern Postcard claims that leveraging data-driven insights to target specific audiences reduces waste and makes every dollar count.
advanced technology integration
Modern Postcard claims that their advanced technology combining data, digital, and Direct Mail improves response rates and business growth.
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