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Comparison Experian vs. TransUnion Data Enrichment and Addressability Vendor Comparison

Experian and TransUnion are Data Enrichment and Addressability vendors.

experian.com
Experian Improve credit scores and monitor financial health. They have no reported specialities.

transunion.com
TransUnion Provides free credit scores and reports. They have no reported specialities.

Experian or TransUnion?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

transunion.com
Full Blurb

TransUnion

"Provides free credit scores and reports."
.
TransUnion helps marketers offer personalized financial products. They provide free credit scores and reports, enabling consumers to manage credit health. This platform allows marketers to understand credit behaviors and tailor offers based on individual scores. User data assists in improving customer acquisition and streamlining targeted campaigns.
10 Operational Details
Who are your typical customers?
Enterprises
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Travel & Hospitality
Financial Services
How do you collect and monitor consumers and their data?
Cookies
IP Address
Third Party Data
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Dedicated account manager
How do brands measure the success of a campaign using your platform?
Performance
Revenue Growth
Brand Awareness
What integrations do you offer?
CDPs
Digital Advertising
Measurement
What is your pricing model?
Subscription-based
Tiered pricing

Key Features & Benefits

robust monitoring services
TransUnion claims that their credit monitoring services offer robust features like daily score updates, 3-bureau monitoring, alerts, and up to $1MM in ID theft insurance.
credit management tools
TransUnion claims that they provide powerful credit management tools like Score Simulator to help users understand and improve their credit potential.
educational resources
TransUnion claims that they offer a wide range of educational resources and credit advice to help consumers better understand and manage their credit health.
experian.com
Full Blurb

Experian

"Improve credit scores and monitor financial health."
.
Experian provides free credit reports and score checks, helping users monitor and improve financial health. With tools like Experian Boost, it takes day-to-day payments like utilities and potentially raises credit scores. The service also offers identity theft protection, spanning everything from fraud alerts to dark web monitoring.

Key Features & Benefits

Data-driven solutions
Experian claims that they bring you the highest-resolution of people so you and your customers can connect with confidence.
Identity focused
Experian claims that identity is just the beginning, helping you identify new prospects, inform campaigns, build loyalty, and grow your business.
Extensive network
Experian claims that their network of partners spanning advanced TV, agencies, clean rooms, demand-side platforms, social media, and supply-side platforms is unrivaled.
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