Comparison ShopperTrak (Sensormatic) vs. Epsilon Retail Media Vendor Comparison

ShopperTrak (Sensormatic) and Epsilon are Data, Analytics and Insights vendors.

ShopperTrak (Sensormatic) Enhances retail operations with data-driven insights. They focus on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization.

Epsilon Data-driven marketing focused on measurable results. They focus on Identity Resolution and Data Onboarding.

ShopperTrak (Sensormatic) or Epsilon?
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Full Blurb

ShopperTrak (Sensormatic)

"Enhances retail operations with data-driven insights."

Focused on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization .

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Sensormatic turns retail data into actionable insights that improve operations and decision-making. By focusing on inventory intelligence, loss prevention, and shopper traffic analytics, they help retailers streamline operations. Their tech supports better customer experiences and improved sales through smart, predictive analytics tailored to today's retail environment.

Key Features & Benefits

Seamless Source Tagging

Sensormatic claims that their Source Tagging solution reduces shrink and increases revenue through an integrated approach with suppliers.

Inventory Intelligence Platform

Sensormatic claims their Inventory Intelligence solutions provide item-level visibility across the retail enterprise to maximize revenue.

Traffic Analytics Insights

Sensormatic claims their ShopperTrak traffic analytics enable understanding shopper patterns to enhance customer experiences and conversions.

Full Blurb

Epsilon

"Data-driven marketing focused on measurable results."

Focused on Identity Resolution and Data Onboarding .

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Epsilon delivers precise marketing by leveraging customer data insights. They offer tailored strategies that drive business outcomes. With a focus on tangible results, Epsilon helps marketers cut through the clutter and optimize campaigns. The platform's strength lies in its ability to integrate data effectively across channels.

Key Features & Benefits

Outcome-focused marketing superiority

Epsilon claims that they lead in outcome-based marketing strategies improving client campaign results.

Advanced data analytics technology

Epsilon claims that they use cutting-edge data analytics to ensure precise audience targeting.

Comprehensive personalization solutions

Epsilon claims that their personalization techniques increase customer engagement and conversion rates.

Compare all Data, Analytics and Insights Vendors Head-to-Head

ShopperTrak (Sensormatic) or Epsilon? Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

ShopperTrak (Sensormatic)

Key Features & Benefits

Epsilon

Key Features & Benefits

ShopperTrak (Sensormatic) or Epsilon?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.