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Comparison TV Scientific vs. theviewpoint Connected TV (CTV) Vendor Comparison

TV Scientific and theviewpoint are Connected TV (CTV) vendors.

tvscientific.com
TV Scientific Connects and optimizes sales-driven TV advertising campaigns. They focus on CTV Measurement, CTV Measurement and CTV & Video.

theviewpoint.com
theviewpoint Connects CTV sellers with buyers efficiently They have no reported specialities.

TV Scientific or theviewpoint?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

tvscientific.com
Full Blurb

TV Scientific

"Connects and optimizes sales-driven TV advertising campaigns."
Focused on CTV Measurement, CTV Measurement and CTV & Video .
tvScientific enables marketers to run TV ads with precision targeting, similar to digital ads. It combines advanced analytics, detailed measurement, and real-time optimization for television campaigns. By leveraging Connected TV, marketers can focus on sales outcomes rather than just awareness, bridging the gap between digital and traditional media.

Key Features & Benefits

Innovative ad targeting
tvScientific claims that its platform offers advanced targeting capabilities, allowing advertisers to reach the right audience segments on connected TV.
Comprehensive measurement tools
tvScientific claims that its platform provides robust measurement and attribution solutions, enabling advertisers to track the effectiveness of their campaigns.
Seamless creative integration
tvScientific claims that its platform streamlines the process of creating and delivering engaging video ads optimized for connected TV environments.
theviewpoint.com
Full Blurb

theviewpoint

"Connects CTV sellers with buyers efficiently"
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TheViewPoint connects sellers with buyers in the CTV landscape by automating processes and providing transparency. Sellers can boost revenue through both direct and programmatic deals. Buyers gain access to premium inventory, bypassing unnecessary middlemen. This connection optimizes ad budgets and enhances operational efficiency.

Key Features & Benefits

Unlock opportunities and automation
TheViewPoint claims that its technology connects supply and demand partners, offering cutting-edge solutions for unprecedented automation.
Maximize revenue and demand
TheViewPoint claims that sellers can maximize revenue through industry-leading monetization features and access unique demand from top partners.
Direct access to publishers
TheViewPoint claims that buyers have a direct route to premium publishers, bypassing middlemen to optimize budget and access premium inventory.
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