Comparison Freewheel vs. Smartyads Media Planning and Buying Vendor Comparison

Freewheel and Smartyads are Demand Side Platforms (DSP) vendors.

Freewheel Connect advertisers directly to top streaming video inventory. They have no reported specialities.

Smartyads Manage and optimize programmatic ad campaigns effortlessly They have no reported specialities.

Freewheel or Smartyads?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

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Freewheel

"Connect advertisers directly to top streaming video inventory."

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FreeWheel simplifies streaming video advertising by removing intermediaries, allowing more media budget to reach actual placement. They enable direct access to premium inventory from major publishers, helping both media buyers and sellers execute more strategic and cost-effective campaigns.

Key Features & Benefits

Unified platform

FreeWheel claims that its SupplySuite helps sellers maximize revenue and grow their business with ease, offering a unified platform to better monetize inventory.

Programmatic capabilities

FreeWheel claims that its platform offers programmatic capabilities that help buyers and sellers maximize efficiency and impact in the multiscreen ecosystem.

Cross-media campaign management

FreeWheel claims that its Strata platform enables cross-media campaign planning, activation, optimization, and financial management in a single comprehensive system.

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Smartyads

"Manage and optimize programmatic ad campaigns effortlessly"

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SmartyAds lets marketers control programmatic ad spending through precision targeting and comprehensive DSP and SSP tools. It simplifies campaign management across multiple formats, ensuring brand-safe and effective monetization. The platform's versatility helps brands reach desired audiences efficiently, improving return on ad spend without the usual hassles.

Key Features & Benefits

Industry-leading programmatic infrastructure

SmartyAds claims that their full-stack programmatic infrastructure optimizes advertising and monetization for businesses.

Advanced demand-side solutions

SmartyAds claims that their Demand Side Platform drives KPI-focused, omnichannel buying for effective user engagement.

Superior monetization platforms

SmartyAds claims that their Supply Side Platform maximizes publisher yield with integrated monetization solutions.

Compare all Demand Side Platforms (DSP) Vendors Head-to-Head

Freewheel or Smartyads? Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Freewheel

Key Features & Benefits

Smartyads

Key Features & Benefits

Freewheel or Smartyads?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.