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Comparison Emarsys vs. Hubspot Customer Service & Experience Vendor Comparison

Emarsys and Hubspot are Clientelling and CRM vendors.

emarsys.com
Emarsys AI-driven personalized omnichannel customer engagement platform. They focus on Customer Engagement & Personalization and Omnichannel & Customer Engagement.

hubspot.com
Hubspot Integrates marketing, sales, and service on one platform. They have no reported specialities.

Emarsys or Hubspot?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Emarsys

"AI-driven personalized omnichannel customer engagement platform."
Focused on Customer Engagement & Personalization and Omnichannel & Customer Engagement .
SAP Emarsys provides AI-driven personalized omnichannel marketing tools for diverse industries. It integrates multiple channels like email, SMS, and web for individual customer targeting. The platform uses customer data effectively while offering marketing automation and detailed analytics. Its native loyalty solution further strengthens customer-brand relationships.

Key Features & Benefits

Higher channel adoption
SAP Emarsys claims that organizations using their platform experience higher channel adoption, greater productivity, and reduced IT costs.
Impressive customer reach
SAP Emarsys claims that John Frieda achieved 4X greater customer reach through their product launch using their platform.
Award-winning technology
SAP Emarsys claims that for the sixth year, it is a leader in the Gartner Magic Quadrant for Personalization Engines.

Hubspot

"Integrates marketing, sales, and service on one platform."
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HubSpot centralizes marketing, sales, and customer service into an AI-powered platform. It unifies business operations to improve customer interactions, streamline workflows, and automate processes. This integration helps marketers target prospects effectively and efficiently, providing a cohesive view of customer engagement at every stage.

Key Features & Benefits

Comprehensive platform integration
HubSpot claims that its all-in-one platform integrates marketing, sales, and service more seamlessly than competitors.
AI-powered efficiency
HubSpot claims that its AI tools improve lead acquisition by 129% and deal closure by 36% compared to other solutions.
Ease of use
HubSpot claims that its platform is user-friendly and requires no sacrifice of power for ease of use.
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