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Comparison theviewpoint vs. Stirista Connected TV (CTV) Vendor Comparison

theviewpoint and Stirista are Connected TV (CTV) vendors.

theviewpoint.com
theviewpoint Connects CTV sellers with buyers efficiently They have no reported specialities.

stirista.com
Stirista Data onboarding and digital marketing execution service They focus on Targeting & Data Activation, Identity Resolution and Data Onboarding.

theviewpoint or Stirista?
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theviewpoint.com
Full Blurb

theviewpoint

"Connects CTV sellers with buyers efficiently"
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TheViewPoint connects sellers with buyers in the CTV landscape by automating processes and providing transparency. Sellers can boost revenue through both direct and programmatic deals. Buyers gain access to premium inventory, bypassing unnecessary middlemen. This connection optimizes ad budgets and enhances operational efficiency.

Key Features & Benefits

Unlock opportunities and automation
TheViewPoint claims that its technology connects supply and demand partners, offering cutting-edge solutions for unprecedented automation.
Maximize revenue and demand
TheViewPoint claims that sellers can maximize revenue through industry-leading monetization features and access unique demand from top partners.
Direct access to publishers
TheViewPoint claims that buyers have a direct route to premium publishers, bypassing middlemen to optimize budget and access premium inventory.
stirista.com
Full Blurb

Stirista

"Data onboarding and digital marketing execution service"
Focused on Targeting & Data Activation, Identity Resolution and Data Onboarding .
Stirista provides a unified platform for marketers to integrate data and execute campaigns seamlessly. By owning both an ESP and DSP, they're able to deliver real-time insights and help marketers manage their audiences effectively. They streamline the process of acquiring and retaining customers through data-driven tactics and omnichannel strategies.

Key Features & Benefits

Faster Insights Than Competitors
Stirista claims that their unique combination of ESP, DSP, and data-driven capabilities allows them to provide faster insights than any other company.
Real-time Identity Resolution
Stirista claims that their OMNA platform is the only real-time identity resolution system in the industry, ensuring privacy-compliant data collection.
Integrated Marketing Technology Platform
Stirista claims that their comprehensive marketing technology platform seamlessly integrates data, email, and digital execution for scalable marketing solutions.
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