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Comparison Cohley vs. Later User Generated Content (UGC) Vendor Comparison

Cohley and Later are User Generated Content (UGC) vendors.

cohley.com
Cohley Scale content creation with creator partnerships. They focus on Influencer Management.

later.com
Later Streamlines influencer marketing and social media management. They focus on Influencer Management and Affiliate Management.

Cohley or Later?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Cohley

"Scale content creation with creator partnerships."
Focused on Influencer Management .
Cohley simplifies content creation by connecting brands with a vast creator network, enabling the generation of diverse media assets. This efficient matching and management process makes engaging, on-brand content more accessible, streamlining marketing efforts across multiple platforms.
10 Operational Details
Who are your typical customers?
Medium businesses
Large businesses
Enterprises
What verticals do your typical customers belong to?
Retail & E-commerce
Travel & Hospitality
Consumer Goods
How do you collect and monitor consumers and their data?
Cookies
Is your platform CCPA and GDPR compliant?
Only CCPA
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Manual API Integration
How do you provide customer service?
Dedicated account manager
Email support
Phone support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Digital Advertising
What is your pricing model?
Subscription-based

Key Features & Benefits

customer success manager support
Cohley claims that its dedicated Customer Success Manager provides strategic support, maximizing your content investment.
diverse content offerings
Cohley claims to create more diverse content than the competition, including UGC, influencer activations, and professional photography.
content ownership rights
Cohley claims that all content generated is owned by the customer forever, eliminating worries about usage rights.
creator management efficiency
Cohley claims that its platform improves efficiency by handling creator negotiations, selection, and payments seamlessly.
enterprise-level integration
Cohley claims that its platform integrates seamlessly into mid-market and enterprise tech stacks for better digital marketing.
strong creator community
Cohley claims that over 3,000 creators join its platform monthly, ensuring high-quality content through word-of-mouth.

Later

"Streamlines influencer marketing and social media management."
Focused on Influencer Management and Affiliate Management .
Later helps marketers navigate the chaos by centralizing influencer discovery, campaign management, and social media activity. It merges influencer campaigns with everyday social tasks—scheduling, publishing, analytics. This dual approach supports both brand awareness and conversion in a single platform, making it easier for teams to measure impact and adapt strategies.

Key Features & Benefits

Scheduling automation
Later claims that their app helps you never forget to post again by automating scheduling across all social channels.
AI caption generation
Later claims their AI Caption Writer tool can generate on-brand Instagram captions in seconds, saving you time.
Content planning tools
Later claims their Visual Planner and Content Calendar allow you to plan and visualize your social media content across platforms.
Compare all User Generated Content (UGC) Vendors Head-to-Head