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Comparison Amobee vs. Smartyads Display & Programmatic Vendor Comparison

Amobee and Smartyads are Demand Side Platforms (DSP) vendors.

amobee.com
Amobee Unified advertising across TV, digital, and social They focus on AI-Powered Bidding & Optimization and Omnichannel.

smartyads.com
Smartyads Manage and optimize programmatic ad campaigns effortlessly They have no reported specialities.

Amobee or Smartyads?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Amobee

"Unified advertising across TV, digital, and social"
Focused on AI-Powered Bidding & Optimization and Omnichannel .
Amobee helps marketers unify their advertising efforts across TV, CTV, digital, and social. The platform integrates planning, buying, and measurement into a single workflow. It leverages AI to boost performance and offers insights for better decision-making. It’s a comprehensive solution for modern media challenges.

Key Features & Benefits

proprietary data intelligence
Amobee claims that its platform offers proprietary data intelligence to power big ideas and drive better marketing decisions.
unified cross-screen optimization
Amobee claims to be the only unified advertising platform for TV, CTV, digital and social, optimizing campaigns across all screens.
AI-powered audience insights
Amobee claims its AI-led strategies leverage advanced audience insights to drive marketing KPIs and optimize media investments.

Smartyads

"Manage and optimize programmatic ad campaigns effortlessly"
.
SmartyAds lets marketers control programmatic ad spending through precision targeting and comprehensive DSP and SSP tools. It simplifies campaign management across multiple formats, ensuring brand-safe and effective monetization. The platform's versatility helps brands reach desired audiences efficiently, improving return on ad spend without the usual hassles.

Key Features & Benefits

Industry-leading programmatic infrastructure
SmartyAds claims that their full-stack programmatic infrastructure optimizes advertising and monetization for businesses.
Advanced demand-side solutions
SmartyAds claims that their Demand Side Platform drives KPI-focused, omnichannel buying for effective user engagement.
Superior monetization platforms
SmartyAds claims that their Supply Side Platform maximizes publisher yield with integrated monetization solutions.
Compare all Demand Side Platforms (DSP) Vendors Head-to-Head