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Comparison RetailNext vs. Infillion Retail Media Vendor Comparison

RetailNext and Infillion are Data, Analytics and Insights vendors.

retailnext.net
RetailNext Tracks digital ads for multi-channel retailers. They focus on Retail Performance & Commerce Attribution, Shopper Marketing Data, Performance & Attri...

infillion.com
Infillion Enhances ad engagement through omnichannel media solutions. They have no reported specialities.

RetailNext or Infillion?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

RetailNext

"Tracks digital ads for multi-channel retailers."
Focused on Retail Performance & Commerce Attribution, Shopper Marketing Data, Performance & Attribution Analytics and Retail & Merchandising Optimization .
Redirecting helps marketers optimize ad performance across digital channels by providing actionable insights. It streamlines ad tracking and consolidates data, allowing for more precise targeting and improved engagement. Users can effortlessly manage campaigns while staying updated on the latest trends and shifts in the marketing world to boost ROI.

Key Features & Benefits

Advanced analytics capabilities
RetailNext claims that its platform provides best-in-class insights into store performance, security, and compliance at scale with a fully integrated suite of products.
Innovative traffic solution
RetailNext claims that its Traffic 2.0 system is the most advanced traffic system ever built, accurately measuring foot traffic to stores in real-time.
Comprehensive video security
RetailNext claims that its video security solution offers high-resolution recorded video and instant access for audits, ensuring the safety of associates, customers, and merchandise.

Infillion

"Enhances ad engagement through omnichannel media solutions."
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Infillion helps marketers navigate complex media landscapes with tailored ad solutions. By merging MediaMath's programmatic prowess with Infillion's tech, marketers manage and optimize omnichannel campaigns, focusing on real consumer engagement across digital and physical spaces. It's about crafting experiences, not chasing impressions.

Key Features & Benefits

Proprietary ad solutions
Infillion claims that their proprietary ad solutions deliver the highest levels of consumer engagement and attention, custom-built for the best brands in the world.
Unified, scalable platform
Infillion claims that through a combination of managed service ad products and demand-side solutions, they unlock a more customizable, transparent, and holistic approach to omnichannel media.
Global omnichannel scale
Infillion claims that they offer global omnichannel scale, superior inventory, and the world's most effective ad formats, with access to real-world locations, guaranteed attention, and a large network of premium publishers.
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