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Comparison Postie vs. ignite Post Direct Mail & Print Marketing Vendor Comparison

Postie and ignite Post are Direct Mail & Print Marketing vendors.

postie.com
Postie Leverage direct mail like digital advertising They focus on Programmatic Direct Mail and Mail Service Provider.

ignitepost.com
ignite Post Send personalized handwritten notes to customers. They have no reported specialities.

Postie or ignite Post?
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Postie

"Leverage direct mail like digital advertising"
Focused on Programmatic Direct Mail and Mail Service Provider .
Postie transforms direct mail into a digital-like experience. Marketers can execute sophisticated campaigns using advanced targeting similar to online ads. The platform automates audience creation, deploys mailers quickly, and provides real-time analytics. It merges the tactile impact of mail with the precision of digital tools.

Key Features & Benefits

Reach new audiences
Postie claims that their machine learning engine creates lookalike models to attract new customers you won't find in other channels.
Convert website visitors
Postie claims that their programmatic triggers automatically mail prospects that engage with your website, converting anonymous and logged-in visitors.
Maximize customer lifetime value
Postie claims that their algorithms identify hidden audience segments in your CRM data to deploy highly personalized reengagement campaigns.

ignite Post

"Send personalized handwritten notes to customers."
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IgnitePOST uses robots to create real pen-and-ink handwritten notes, integrating seamlessly with existing marketing systems. It elevates customer engagement by cutting through digital clutter with physical mail. These personalized notes significantly boost response rates compared to traditional emails, making them an effective tool for customer outreach.

Key Features & Benefits

High Open Rate
IgnitePOST claims that handwritten notes have a 99% open rate, making them far more likely to be read than emails.
Higher Response Rates
IgnitePOST claims that handwritten mail can achieve response rates 20X higher than email, ensuring better customer engagement.
Proven ROI
IgnitePOST claims that customers can achieve dramatic ROI, such as an 11X return on investment through direct mail campaigns.
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