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Comparison Klaviyo vs. Textual Email Marketing (ESP) Vendor Comparison

Klaviyo and Textual are Email Marketing (ESP) and SMS Marketing vendors.

klaviyo.com
Klaviyo Integrating marketing channels for B2C brands They have no reported specialities.

textual.com
Textual Enables product purchases via text messaging They have no reported specialities.

Klaviyo or Textual?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

klaviyo.com
Full Blurb

Klaviyo

"Integrating marketing channels for B2C brands"
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Klaviyo enables marketers to streamline communication through email, SMS, and more. It provides real-time personalization and analytics for a broader understanding of customer interactions. By linking various data points, Klaviyo ensures a unified view of each customer, allowing brands to enhance their engagement strategies and drive growth.

Key Features & Benefits

Unified Customer Data
Klaviyo claims that its unified customer data platform consolidates tech stacks, accelerating time to value by unifying, transforming, and activating data in new ways.
AI-Powered Automation
Klaviyo claims that its AI capabilities allow for automated writing of SMS and email campaigns, segments, and responses to reviews, enabling smarter and more efficient marketing.
Cross-Channel Integration
Klaviyo claims that its platform seamlessly connects with customers across email, SMS, mobile push, reviews, and web forms, providing a cohesive omnichannel experience.
textual.com
Full Blurb

Textual

"Enables product purchases via text messaging"
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Textual simplifies mobile shopping by letting customers buy products with a single text. Marketers can use it to boost direct-to-consumer revenue with text-to-buy programs, offering instant purchasing on items. The platform integrates with existing systems, enabling seamless reordering and inventory control.

Key Features & Benefits

Friction-free buying experience
Textual claims that customers can purchase products instantly with just a text message, enhancing the buying experience.
High conversion rates
Textual claims that its text-to-buy platform achieves conversion rates between 5% to 20%, far superior to typical email campaigns.
Seamless integration
Textual claims that it easily integrates with platforms like Shopify, Salesforce Commerce Cloud, and Magento to streamline operations.
Compare all Email Marketing (ESP) Vendors Head-to-Head