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Comparison Klaviyo vs. Backstroke Email Marketing (ESP) Vendor Comparison

Klaviyo and Backstroke are Email Marketing (ESP) and SMS Marketing vendors.

klaviyo.com
Klaviyo Integrating marketing channels for B2C brands They have no reported specialities.

backstroke.com
Backstroke Automates marketing campaigns with AI-driven agents. They have no reported specialities.

Klaviyo or Backstroke?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

klaviyo.com
Full Blurb

Klaviyo

"Integrating marketing channels for B2C brands"
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Klaviyo enables marketers to streamline communication through email, SMS, and more. It provides real-time personalization and analytics for a broader understanding of customer interactions. By linking various data points, Klaviyo ensures a unified view of each customer, allowing brands to enhance their engagement strategies and drive growth.

Key Features & Benefits

Unified Customer Data
Klaviyo claims that its unified customer data platform consolidates tech stacks, accelerating time to value by unifying, transforming, and activating data in new ways.
AI-Powered Automation
Klaviyo claims that its AI capabilities allow for automated writing of SMS and email campaigns, segments, and responses to reviews, enabling smarter and more efficient marketing.
Cross-Channel Integration
Klaviyo claims that its platform seamlessly connects with customers across email, SMS, mobile push, reviews, and web forms, providing a cohesive omnichannel experience.
backstroke.com
Full Blurb

Backstroke

"Automates marketing campaigns with AI-driven agents."
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Backstroke uses autonomous agents to handle campaign tasks like research, segmentation, writing, and design. Marketers oversee the process without direct input. This method lets marketers focus on strategy without getting bogged down in execution. The system utilizes a vast dataset to enhance targeting and timing, boosting campaign efficiency.

Key Features & Benefits

AI-exclusive for enhanced messaging
Backstroke claims that their AI platform is tailored exclusively for Email, SMS, & Push notifications, ensuring smarter segmentation and campaign deployment.
Access to advanced data insights
Backstroke claims that with 10,000+ B2C brand data, they fine-tune messages to drive 20% more revenue without needing data scientists.
Collaborations with innovative brands
Backstroke claims that brands like BITCHSTIX and Pearl iZUMi trust their AI to transform email engagement and increase revenue.
Compare all Email Marketing (ESP) Vendors Head-to-Head