Blurbs Logo

Comparison Backstroke vs. Retentics Email Marketing (ESP) Vendor Comparison

Backstroke and Retentics are Email Marketing (ESP) and SMS Marketing vendors.

backstroke.com
Backstroke Automates marketing campaigns with AI-driven agents. They have no reported specialities.

retentics.com
Retentics Automates email flow optimization for Klaviyo users. They have no reported specialities.

Backstroke or Retentics?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Backstroke

"Automates marketing campaigns with AI-driven agents."
.
Backstroke uses autonomous agents to handle campaign tasks like research, segmentation, writing, and design. Marketers oversee the process without direct input. This method lets marketers focus on strategy without getting bogged down in execution. The system utilizes a vast dataset to enhance targeting and timing, boosting campaign efficiency.

Key Features & Benefits

AI-exclusive for enhanced messaging
Backstroke claims that their AI platform is tailored exclusively for Email, SMS, & Push notifications, ensuring smarter segmentation and campaign deployment.
Access to advanced data insights
Backstroke claims that with 10,000+ B2C brand data, they fine-tune messages to drive 20% more revenue without needing data scientists.
Collaborations with innovative brands
Backstroke claims that brands like BITCHSTIX and Pearl iZUMi trust their AI to transform email engagement and increase revenue.

Retentics

"Automates email flow optimization for Klaviyo users."
.
Retentics integrates with Klaviyo to automate your email flows using AI-driven insights. It predicts customers' next actions and tailors recommendations accordingly, enhancing revenue potential without manual tweaking. Perfect for marketers tired of guesswork, it helps by enabling data-backed decision making and increased flow performance at scale.

Key Features & Benefits

Increased Revenue
Retentics claims that their flow optimization increases revenue by 5x compared to using Klaviyo alone.
Predictive Analytics
Retentics claims that its AI predicts customer needs before they arise, enhancing the customer experience.
Personalized Automation
Retentics claims that it automates personalized messaging based on smart predictions of customer buying patterns.
Compare all Email Marketing (ESP) Vendors Head-to-Head