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Comparison MailChimp vs. Brevo Email Marketing (ESP) Vendor Comparison

MailChimp and Brevo are Email Marketing (ESP) and SMS Marketing vendors.

mailchimp.com
MailChimp Email and SMS marketing with automation solutions They have no reported specialities.

brevo.com
Brevo Manage multichannel marketing and customer relationships seamlessly They have no reported specialities.

MailChimp or Brevo?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Brevo

"Manage multichannel marketing and customer relationships seamlessly"
.
Brevo simplifies complex marketing tasks by integrating email, SMS, WhatsApp, and more. Its platform unifies customer data to help marketers connect across channels effectively. With AI-driven tools, marketers can automate campaigns, analyze performance, and make data-driven decisions without juggling multiple systems.
10 Operational Details
Who are your typical customers?
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Travel & Hospitality
Media & Entertainment
How do you collect and monitor consumers and their data?
IP Address
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Phone support
Email support
Dedicated account manager
How do brands measure the success of a campaign using your platform?
Revenue Growth
Customer Engagement
Customer Retention
What integrations do you offer?
E-Commerce Platforms
Digital Advertising
Consumer Messaging
What is your pricing model?
Pay-per-use
Subscription-based
Tiered pricing

Key Features & Benefits

Multi-channel marketing automation
Brevo claims that their platform increases conversions with multi-channel campaigns and sophisticated marketing automation tools.
Comprehensive customer data platform
Brevo claims that their Customer Data Platform unifies and syncs data, accelerating time-to-value for businesses.
Cost-effective solutions
Brevo claims to provide the necessary functionality to manage marketing and sales while saving $30,000 annually compared to HubSpot.

MailChimp

"Email and SMS marketing with automation solutions"
.
Mailchimp provides tools for sending customized email and SMS marketing campaigns. It integrates multiple data sources, allowing marketers to target precise audience segments and automate messaging. The platform combines real-time analytics, campaign tracking, and audience management to enhance user engagement and drive sales, making it adaptable in the rapid-change marketing environment.
Compare all Email Marketing (ESP) Vendors Head-to-Head