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Comparison Klaviyo vs. Drip Email Marketing (ESP) Vendor Comparison

Klaviyo and Drip are Email Marketing (ESP) and SMS Marketing vendors.

klaviyo.com
Klaviyo Integrating marketing channels for B2C brands They have no reported specialities.

drip.com
Drip Automates multi-channel marketing, focusing on email They have no reported specialities.

Klaviyo or Drip?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Klaviyo

"Integrating marketing channels for B2C brands"
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Klaviyo enables marketers to streamline communication through email, SMS, and more. It provides real-time personalization and analytics for a broader understanding of customer interactions. By linking various data points, Klaviyo ensures a unified view of each customer, allowing brands to enhance their engagement strategies and drive growth.

Key Features & Benefits

Unified Customer Data
Klaviyo claims that its unified customer data platform consolidates tech stacks, accelerating time to value by unifying, transforming, and activating data in new ways.
AI-Powered Automation
Klaviyo claims that its AI capabilities allow for automated writing of SMS and email campaigns, segments, and responses to reviews, enabling smarter and more efficient marketing.
Cross-Channel Integration
Klaviyo claims that its platform seamlessly connects with customers across email, SMS, mobile push, reviews, and web forms, providing a cohesive omnichannel experience.

Drip

"Automates multi-channel marketing, focusing on email"
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Drip helps marketers run smarter campaigns by automating email strategies across multiple platforms. Dynamic segmentation keeps messaging relevant. Pre-built templates streamline content creation. It's especially useful for e-commerce businesses seeking to personalize customer interactions effectively, blending insights with easy execution to drive tangible results.

Key Features & Benefits

effortless marketing automation
Drip claims that its marketing automation helps businesses effortlessly run multi-channel strategies on autopilot, increasing efficiency.
superior customer service
Drip claims that it offers superior customer service with a 97.3% satisfaction score, providing quick, joyful support experiences.
dynamic email segmentation
Drip claims that its users earn 5x more revenue by using dynamic segments to send targeted, relevant emails improving engagement.
Compare all Email Marketing (ESP) Vendors Head-to-Head