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Comparison MailChimp vs. Textual Email Marketing (ESP) Vendor Comparison

MailChimp and Textual are Email Marketing (ESP) and SMS Marketing vendors.

mailchimp.com
MailChimp Email and SMS marketing with automation solutions They have no reported specialities.

textual.com
Textual Enables product purchases via text messaging They have no reported specialities.

MailChimp or Textual?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

MailChimp

"Email and SMS marketing with automation solutions"
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Mailchimp provides tools for sending customized email and SMS marketing campaigns. It integrates multiple data sources, allowing marketers to target precise audience segments and automate messaging. The platform combines real-time analytics, campaign tracking, and audience management to enhance user engagement and drive sales, making it adaptable in the rapid-change marketing environment.

Textual

"Enables product purchases via text messaging"
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Textual simplifies mobile shopping by letting customers buy products with a single text. Marketers can use it to boost direct-to-consumer revenue with text-to-buy programs, offering instant purchasing on items. The platform integrates with existing systems, enabling seamless reordering and inventory control.

Key Features & Benefits

Friction-free buying experience
Textual claims that customers can purchase products instantly with just a text message, enhancing the buying experience.
High conversion rates
Textual claims that its text-to-buy platform achieves conversion rates between 5% to 20%, far superior to typical email campaigns.
Seamless integration
Textual claims that it easily integrates with platforms like Shopify, Salesforce Commerce Cloud, and Magento to streamline operations.
Compare all Email Marketing (ESP) Vendors Head-to-Head