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Comparison Zeta Global vs. Instant Customer Data Platform (CDP) Vendor Comparison

Zeta Global and Instant are Email Marketing (ESP) and SMS Marketing vendors.

zetaglobal.com
Zeta Global Streamlines marketing with AI-driven customer insights. They have no reported specialities.

instant.one
Instant Turns anonymous shoppers into repeat buyers. They focus on Targeting & Data Activation.

Zeta Global or Instant?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

zetaglobal.com
Full Blurb

Zeta Global

"Streamlines marketing with AI-driven customer insights."
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Zeta Global provides a marketing cloud that uses AI to enhance customer acquisition, growth, and retention. It processes extensive identity data to enable precise segmentation and personalization. This helps marketers cut through complexity, optimizing interactions across multiple channels, and offers a cost-effective approach for stronger customer connections.
instant.one
Full Blurb

Instant

"Turns anonymous shoppers into repeat buyers."
Focused on Targeting & Data Activation .
Instant helps marketers convert anonymous visitors into customers by identifying and engaging them through automated email flows. Instant catches lost shoppers before they slip away, ensuring sales don't walk out the virtual door. It effectively turns once-passive traffic into active customers with targeted re-engagement techniques.

Key Features & Benefits

High-intent shopper engagement
INSTANT claims that its global shopper network helps grow email lists with high-intent shoppers, increasing email flow revenue.
Optimized Meta ad targeting
INSTANT claims that its shopper insights optimize Meta ad performance with the same ad spend, improving ROAS and targeting.
Seamless checkout experience
INSTANT claims that its customisable checkout solution drastically increases cart conversion with secure and reliable payments.
Compare all Email Marketing (ESP) Vendors Head-to-Head